Idomoo Blog

Personalized Video Marketing Wins Again!

Posted by Adam Titcher on July 11, 2016

Video Marketing Announcement:

Barclays in collaboration with RAPP has won two awards at the 2016 Brand Republic Digital Awards. The personalized video marketing campaign was powered by Idomoo's Video Cloud. The video campaign focused on innovative onboarding for new customers.

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The experts guide to a $1000 video ad –Idomoo

Posted by Adam Titcher on June 14, 2016

There is no inexpensive solution when making a video advertisement. It can cost you as much as $5 million (that is at the Super Bowl) or even thousands of dollars considering that 100,000 PPC pop-ups on YouTube can cost $.05, and will cost you minimally $5000.

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Video Ad Captioning for Dummies

Posted by Adam Titcher on May 3, 2016

It was less than 100 years ago when Talkies put an end to the era of Silent films. Since then movies, television, and video advertisements have shared stories, persuaded us to buy products, and brought news from around the world through imagery and sound. Video advertising is dominating our lives with the help of global data and internet. Our mobile devices and computer screens have replaced our television screens, and even movie theater experiences. Yet, we shrill in unison and turn off the ...

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Ultimate Guide: How To Personalize Marketing For Millennials

Posted by Adam Titcher on April 21, 2016

Hacking The Millennial Mind

The 2016 consumer is evolving by the minute, and the mindshare of the consumer is becoming an intriguing challenge to capture. Advertisers are shifting gears to find the best mode of communication and are aggressively using new media as their main advertising channel. The Millennial Generation (ages 18-34) has become the central target audience to engage because it makes up the young adult workforce and is the most diverse generation in the world. This unique group...

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The Ideal Video Length When Marketing Content

Posted by Adam Titcher on April 12, 2016

Find out the ideal video length for your advertising efforts

This year YouTube looks to make more than $2 billion in video advertising revenue. Agencies are shifting their video marketing approach, focusing $10 billion of total expenditures on digital advertisements.

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PR Newswire – Idomoo and NABShow Collaborate on Personalized Video Invitation for Conference in Las Vegas

Posted by Adam Titcher on March 8, 2016
PR Newswire
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Share the Gift of Love with a Valentine's Day Personalized Video on Facebook

Posted by Adam Titcher on February 14, 2016

Once a year there’s this special day, reminding us to cherish the special moments we share with the ones we love. This is Valentine's Day and we can surprise him or her with something unique, like a box of chocolates, a bouquet of flowers, or a candlelit dinner. On top of all this you can now send a personalized video through Facebook.

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7 Predictions for 2016 – Forecasts for Marketing Teams

Posted by Adam Titcher on December 28, 2015

Now that the sparklers and fireworks of New Years have all gone out, it’s time for another January tradition – the sparking of ideas. As people make resolutions and companies set goals, I decided to create a (digital) paper list of predictions for 2016. Hopefully these predictions will help your business as you plan for the New Year.

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Idomoo Featured in Webbmedia Group's 2016 Trend Report

Posted by Adam Titcher on December 17, 2015

At the end of each year, Webbmedia Group applies their forecasting model to surface the most important emerging trends in digital media and technology for the year ahead. Now they've published their annual Trend Report, that features 81 notable trends and more than 100 companies and people to watch in 2016.

In this Report, we were called the leaders in the Personalized Video technology space! The report went on to discuss our recently launched Storybuilder product which creates personalized v...

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Creating Your Own Personalized Video Campaign

Posted by Adam Titcher on December 2, 2015

Across the board, video has become an essential marketing campaign component. In fact, research shows that about 50% of companies are currently using video in their marketing campaigns, and by 2017, video is expected to make up almost 70% of online consumer traffic. But there’s no denying it: Some companies are doing it better than others. What’s the secret to a successful video campaign with a real impact on the viewer? Creating personalized video that speaks your customer's unique needs, wa...

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