Julia Graham

Julia Graham
Julia Graham is an experienced writer and contributor to numerous publications , focusing mainly on marketing, hi-tech and development. Passionate about creative marketing solutions, she hopes to spark discussions, share ideas and inspire others in this dynamic space.

Recent Posts

4 Insider Tips for Unbeatable Personalized E-mail Campaigns

Posted by Julia Graham on Dec 5, 2017 11:21:00 AM

The ROI of Personalization - Here's How it Pays Off

Posted by Julia Graham on Nov 23, 2017 11:31:00 AM

The marketing industry has moved beyond questioning whether or not to personalize. I think we can all unanimously agree that not personalizing your marketing efforts is a pretty heinous crime nowadays, people (I'm looking at you, 70% of brands who think personalization is important but are still [...]

4 Pro Tips for Writing Irresistible Drip Campaign Emails

Posted by Julia Graham on Nov 7, 2017 2:16:00 PM

Drip marketing, when done right, can be one seductive communications strategy.

4 Brands that Took Personalized Marketing to the Next Level

Posted by Julia Graham on Oct 23, 2017 6:23:00 PM

Brands world-wide are ablaze with the virtues of marketing personalization and its ability to improve customer experience, drive revenue, increase brand loyalty, and create consistency across channels. In fact, 94% of senior-level executives believe delivering personalization is critical or impor[...]

3 Reasons Why Your Personalization Efforts Just Aren’t Working

Posted by Julia Graham on Oct 17, 2017 1:16:00 PM

People today are subjected daily to a cacophony of never-ending marketing messages that end up fading into the background rather than grabbing their attention. With the constant churn of often irrelevant, boring and sub-par content, customers are becoming increasingly weary and disengaged. Grabbi[...]

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