Idomoo Blog

5 Video Marketing Myths - True or False?

Posted by Michael Elias on November 2, 2015

Here’s a short true/false quiz about the use of personalized videos in marketing. Can you identify which of these statements are false and which of them are true?

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Consumer Goods are Going Digital via Personalized Videos

Posted by Michael Elias on June 15, 2015

Can a network that consists of tens of billions of connected devices – which try to engage with billions of consumers - ever be personalized?

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7 Reasons to Enter the China Online Video Market

Posted by Michael Elias on May 25, 2015

Personalized Video in China – do 1.4 billion people want to hit the play button?

China presents a fascinating opportunity and challenge for international growth stage startups that want to penetrate a market with 1.4 billion people. From a pure economic perspective the answer is crystal clear based on Apple's Q1 blow out earnings announcement relating to China. The high-end iPhone 6 Plus is currently the #1 selling mobile in China. With about 1.29 billion mobile users registered in China toda...

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CES 2015: Key Takeaways on Digital Trends

Posted by Michael Elias on January 20, 2015

CES is not just about electronics anymore; it's about all things digital related.

The presence of Fortune 500 companies across the board made this year's event bigger and better than ever. From consumer goods, healthcare, retail and eCommerce, to telecom and digital advertising, everyone in the industry was there. The prominence of internet providers coming all the way from Asia and true digital tastemakers from various verticals set the tone for CES 2015.

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