How Customer Engagement Drives the Bottom Line for Mortgage Companies

Posted by Yotam Benami on Jun 27, 2017 10:33:16 AM

Customer engagement in the mortgage space has traditionally been very low and is often overlooked as a relatively insignificant factor in an originator’s or servicing company’s performance. It is estimated that only 22% of current customers are actively engaged with their mortgage provider. Howev[...]

Why Utilities Must Enhance Customer Engagement

Posted by Danny Kalish on Jan 5, 2016 10:42:23 AM

Everyone knows that the electric utility market is going through a paradigm shift, but how many have really thought about how this should change the way utilities interact with their customers?

Video Marketing Clarifies Bill Communication

Posted by Adam Titcher on Apr 30, 2015 9:08:37 AM

Bills, Bills, Bills! One Big Headache!

It doesn’t matter how appealing your service is, your customers dread it when the bill or statement you deliver pop ups in their inbox/online account every month or quarter. When they’re reminded of how much they're charged for their consumption - it's a fin[...]

Idomoo & Entropy Selected by BBVA to Enhance Customer Engagement for Digital Clients

Posted by Adam Titcher on Mar 26, 2015 10:00:39 AM

Use of Personalized Videos in Pension Campaign Drove Growth in Contributions

Idomoo Introduces Dynamic Video Ads for Ecommerce

Posted by Adam Titcher on Dec 1, 2014 11:04:04 AM

300% increase in CTR over traditional video advertising and 600% over Display advertising. 200% ROI increase compared to standard store conversion.

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