Idomoo Blog

Extend Customer Engagement Every Step of the Customer Life-Cycle

Posted by Danny Kalish on January 28, 2015

How do you bridge the gap between CRM and successful long-term customer engagement? 

Bridging the gap between existing CRM systems and successful long-term customer engagement requires a paradigm shift in the way companies strategically communicate with their customers.

What is required is a last-mile delivery mechanism, like personalized video, to help project a perception that someone genuinely cares about the customer. A well-executed personalized video can have a huge impact on every as...

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