Personalized Social Video Campaigns: Overcoming CRM Data Boundaries

Posted by Adam Titcher on Jan 20, 2015 2:43:40 PM

Recently, one of the world’s most famous brands made their connection with their customers more personal. Coca-Cola’s campaign, known as “Project Connect” was a creative attempt to strengthen the brand’s bond with Australian young adults and inspired shared moments of happiness in both the “real [...]

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