Idomoo Blog

Personalized videos for customer engagement in insurance – Idomoo

Posted by Adam Titcher on August 6, 2015

As every insurer today knows, the rise of digitalization and the always-on consumer has created a highly educated pool of fickle customers.

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Insurance Innovation Reporter - Why Insurance Companies Must Hop on the Digital Bandwagon

Posted by Adam Titcher on May 18, 2015

Contemporary society is digitally fueled, and insurers need to get on the digital bandwagon to improve their business by enhancing customer experience to improve engagement and loyalty.

The insurance industry is in the throes of a major overhaul. Results of a 2014 survey by Morgan Stanley and the Boston Consulting Group explain that this is a consequence of two factors: the role of new technology and the emergence of a younger “millennial” generation of customers. Together, these two factors ...

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Outstanding Customer Experience for Insurance Companies – Part 2

Posted by Adam Titcher on March 30, 2015

Last week, in Outstanding Customer Experience for Insurance Companies - Part 1 we covered some of the customer experience trends and market disruptions in the insurance industry. In this part we reveal the secret sauce for customer success and how to overcome the challenges that keep insurance CMOs awake at night.

Acquisition - fast online quotes for i­­­nsurance policies are an interactive and appealing way to acquire new customers and convert visitors to your site. Long and tedious explanat...

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Outstanding Customer Experience for Insurance Companies - Part 1

Posted by Adam Titcher on March 23, 2015

Threats and Trends Insurance Companies Need To Be Aware Of

Competition, attrition and everything in-between

Insurers worldwide are faced with mounting challenges threatening to destabilize their world. The boom of big data, continual financial flux and the rapid rise of competition for customers play a detrimental role in defining the future of the insurance industry. These important influencers are here to stay. With growing competition and market demand in decline, industry revenue is at ri...

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Zurich Wins an ICEA Innovation in Insurance Award

Posted by Adam Titcher on July 1, 2014

Our customer Zurich Insurance has won an ICEA Innovation in Insurance Award for personalized video in the award category of distribution, service or process. The judges were looking for a project that made client communication, clearer, simpler and more comprehensible through the use of innovative technologies. Esteban Tejera the ICEA president said that this year was particularly hard to make a decision as there were more than the usual amount of projects from 26 participating insurers.

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