Idomoo Blog

5 Video Marketing Myths - True or False?

Posted by Michael Elias on November 2, 2015

Here’s a short true/false quiz about the use of personalized videos in marketing. Can you identify which of these statements are false and which of them are true?

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Check Out The Brands Who Are Nailing Personalized Video

Posted by Adam Titcher on September 7, 2015

In the golden age of video advertising, marketers everywhere are veering away from static ads and are adopting video as a medium of choice. Personalized video takes this marketing trend one step further by offering marketers the ability to customize their campaigns.The key to properly utilizing personalized video is to offer consumers something they want, and not what your brand would like them to want. Whether that “something” is a look back at physical fitness achievements or learning about...

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Disruptive Views - 5 companies that deliver content personalisation today

Posted by Adam Titcher on May 18, 2015

Content personalisation and marketing personalisation are real buzz phrases right now with a large influx of interest in this area, but out of all the players, which companies out there are really rocking it? We’ve collated five products that we think B2B marketers should take a look at. We’ve included a range of applications specifically focussed on B2B content marketeers.

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