Idomoo Blog

Idomoo Featured in Webbmedia Group's 2016 Trend Report

Posted by Adam Titcher on December 17, 2015

At the end of each year, Webbmedia Group applies their forecasting model to surface the most important emerging trends in digital media and technology for the year ahead. Now they've published their annual Trend Report, that features 81 notable trends and more than 100 companies and people to watch in 2016.

In this Report, we were called the leaders in the Personalized Video technology space! The report went on to discuss our recently launched Storybuilder product which creates personalized v...

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Check Out The Brands Who Are Nailing Personalized Video

Posted by Adam Titcher on September 7, 2015

In the golden age of video advertising, marketers everywhere are veering away from static ads and are adopting video as a medium of choice. Personalized video takes this marketing trend one step further by offering marketers the ability to customize their campaigns.The key to properly utilizing personalized video is to offer consumers something they want, and not what your brand would like them to want. Whether that “something” is a look back at physical fitness achievements or learning about...

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Video Advertising News - Idomoo Launches the Dynamic Storybuilding Suite Independently

Posted by Adam Titcher on July 6, 2015

Idomoo, a leading global provider of personalized video, unveiled its latest innovation yet, the Dynamic Storybuilding Suite. The new solution is part of its Personalized Video (PV) Cloud Platform, which allows agencies and marketing teams to access Idomoo’s technology and create their own personalized video. The new offering encompasses the whole process of creating personalized video right from creative to design, from animation to rendering, and distribution. The product bundles all of the...

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PR Newswire - Idomoo Allows for Independent, Automated Personalized Video Creation

Posted by Adam Titcher on July 2, 2015

Idomoo Allows for Independent, Automated Personalized Video Creation with the Launch of its Dynamic Storybuilding Suite

Idomoo also introduces Idomoo Academy, helping customers better leverage the new technology

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CMSWire - Idomoo Gets Personal with Video Platform

Posted by Adam Titcher on July 2, 2015

"Watch this. And this." How often have you heard those words in the enterprise?

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Venture Beat - Idomoo launches Storybuilder so every agency can create Minority Report-like videos

Posted by Adam Titcher on July 2, 2015
A mass-personalized video "magazine," using Idomoo's new Storybuilder Suite.
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Idomoo Storybuilding Suite: Introducing a new world of digital communication

Posted by Yaron Kalish on July 1, 2015
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4 Ways Marketers Can Connect Effectively with Millennials

Posted by Danny Kalish on June 3, 2015

They're plugged in and have plenty of choices. How do you reach them? Personalize.

If there is one thing that can be said about the state of marketing in the Millennial age, it's that it has become more challenging than ever. At any given time, up to 20 percent of a company's loyal customers may ditch their tried-and-true brand to benefit from appealing introductory offers and cheaper prices presented by a competitor. While this wasn't the case with previous generations, Generation Y, or Mill...

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Disruptive Views - 5 companies that deliver content personalisation today

Posted by Adam Titcher on May 18, 2015

Content personalisation and marketing personalisation are real buzz phrases right now with a large influx of interest in this area, but out of all the players, which companies out there are really rocking it? We’ve collated five products that we think B2B marketers should take a look at. We’ve included a range of applications specifically focussed on B2B content marketeers.

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Insurance Innovation Reporter - Why Insurance Companies Must Hop on the Digital Bandwagon

Posted by Adam Titcher on May 18, 2015

Contemporary society is digitally fueled, and insurers need to get on the digital bandwagon to improve their business by enhancing customer experience to improve engagement and loyalty.

The insurance industry is in the throes of a major overhaul. Results of a 2014 survey by Morgan Stanley and the Boston Consulting Group explain that this is a consequence of two factors: the role of new technology and the emergence of a younger “millennial” generation of customers. Together, these two factors ...

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