5 Video Marketing Myths - True or False?

Posted by Michael Elias on Nov 2, 2015 4:52:53 AM

Here’s a short true/false quiz about the use of personalized videos in marketing. Can you identify which of these statements are false and which of them are true?

Targeted Marketing: Stay Connected with Your "Always-on" Consumers

Posted by Adam Titcher on Jul 23, 2015 8:45:38 AM

Advances in beacon and IoT technology are helping personalized marketing campaigns take a giant step forward – making them smarter and more effective. And, they are becoming more accessible to marketers across all industries, helping them reach an increasingly savvy group of consumers.

4 Ways to Leverage CRM Data for Marketing Personalization

Posted by Adam Titcher on May 14, 2015 9:49:12 AM

The democratization of big data means today's marketers more equipped with a wealth of information about their customers' personal lives, history and buying habits. But it also means they're more pressured to leverage CRM to gain a competitive edge. Thanks to the Internet of Things and personaliz[...]

Earning Customer Loyalty Starts with Personal Marketing

Posted by Adam Titcher on Apr 16, 2015 9:37:33 AM

Developing brand loyalty isn’t an option but a must. Customer loyalty has got everyone talking. The recent flood of marketing articles, blog posts, white papers, eBooks and guides has put customer loyalty right in the spotlight, demanding constant attention. Companies need to pull the hat out of [...]

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