Idomoo Blog

Mondelez International Leverages Idomoo Personalized Video to Delight Cadbury Chocolate Consumers across the Globe

Posted by Adam Titcher on November 30, 2014

Idomoo Social expands the mix of customer engagement paths by allowing brands to build personalized video campaigns based on the customer's own social data, i.e. his/her Facebook profile, so campaigns are more personal, engaging and emotional. For retail companies with limited customer communication channels and no CRM data, it is a powerful customer engagement route to build strong brand affinity and connection.

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